Discover, create and manage your agency’s signature products.
We can support agencies across discovery, creation and management.
Agencies can get help within projects, self-service DIY tools and, in between, via our ultra-lean, Japanese-inspired, XO range.
Product Potential
Research and / or develop a product strategy for your agency designed to increase its productivity
Product Purpose
Define the highest value jobs products can do for your agency using proprietary diagnostics tools
Product Roadmap
Prioritize and plan the most productive products and product-actions for your agency
Research Tools
Proprietary research to inform product design using templated or custom approaches
Product Personas
Design and build products using Product Persona templates or create your own from scratch
Product Testing Kits
Agile testing kits to guide design and launch, including test-it-yourself tools
Product Launch
A range of tools and approaches that map-out and manage critical tasks pre and post launch
Product Fitness
Diagnostic tools to assess a product’s fit-for purpose, suggesting productivity-based actions
Lifecyle Review
Rethink, update, expand or retire products, portfolios and strategies
Agencies can access our expertise on a scale from DIY to full service consultancy
Create your own products
You’re motivated, you know what to do, you want to save time and money and do it yourself. Great!
Agencies can take materials and inspiration from the site and create on their own.
Over time we’ll add to the free and paid materials and aim to make this the main part of our offer.
Paid help at key moments
Buy the expertise you need to create your own products and product strategy at the moments you need it most. Do everything else yourself.
Support can be bought in blocks as small as an hour, a morning or by the day.
Support can also be scheduled around your timetable and development stages.
Support can help you in a range of ways, as a reviewer, an advisor, a coach and even a timekeeper.
Have a look at the XO range.
We’re your consultants
We can work as your consultants in two ways: custom projects based on a brief or through a pre-designed package.
Our range of packages will expand over time.
In fact every time a customer can’t find anything we ask them “What did you want that you didn’t see?” and if it’s doable and repeatable then we do it and hey presto, that’s a new product.
What would you like to do?
Many agency leaders think about productisation but don’t know where to start. This is where you start! A 45 minute two-way chat for absolute beginners with a member of the CAP team - and without a sales objective.